ViitaNordic

We are ViitaNordic, a Finnish cotton rug manufacturer located in Southern Ostrobothnia, Finland.

Crafting Excellence: The Making of High-Quality Cotton Rugs in Finland | Nordic Tradition & Design

At the heart of our mission is creating beautiful, durable cotton rugs that elevate any space. Our rugs blend timeless Nordic traditions with modern design, making them perfect for various styles and interiors. Inspired by the vibrant, ever-changing northern landscapes, our collection features colors and patterns that reflect nature’s beauty.

With over 40 years of experience, we understand what it takes to weave exceptional cotton rugs. Each piece is crafted using semi-automatic machines, requiring expert knowledge, precision, and craftsmanship. Proudly made in Southern Ostrobothnia, Finland, our rugs represent a tradition of quality and Nordic design excellence.

Scandinavian cotton rug. Rag rug from Finland. About us.

Our cotton rugs are inspired by the Nordic nature.

We prioritize responsibility and naturalness in every rug we create. Using 100% cotton fabric sourced from Pakistan and dyed in Finland, our materials meet the strict safety standards of Oeko-Tex certification.

Our focus is on durability and longevity. With proper care, our cotton rugs are designed to last, bringing beauty and joy to your space for years.

Two of our most beloved designs, Kevät and Ritirati, capture the traditional spirit of rag rugs. Their vibrant, one-of-a-kind color patterns come from repurposing surplus materials from our production process—turning waste into stunning, sustainable design.

Finnish Rag Rug. Cotton rug. Scandinavian design. Made in Finland.
Cotton Rug Kevät, Nordic Rug Made in Finland, ViitaNordic

Creating our high-quality cotton rugs is a meticulous process that we take immense pride in. It all begins with fabric dyeing, where colors are carefully selected and fabrics are dyed to perfection. The dyed fabrics are then cut to the precise lengths, sewn into a specific color sequence, and rolled into larger rolls.

These rolls are further processed into discs of fabric strips, rolled again into smaller rolls, and used in the weaving process. After weaving, every rug is expertly finished with tied fringes, ensuring the finest details are perfected.

Finally, our beautiful Finnish cotton rugs are packaged with care and shipped to homes around the globe, bringing Nordic craftsmanship and timeless design to life.

Made in Finland. ViitaNordic. Rugs from Finland.
Nordic Rugs from Finland

Lungi Floor Pillows

Next to our cotton rugs, ViitaNordic is also producing stylish and comfortable Floor Pillows under our Brand LUNGI.

Our floor cushions are perfect for sitting, lying down and relaxing. They fit in every room, lounge or terrace. LUNGI Floor pillows are available in many different designs and sizes, so it is easy to find the perfect match for your own style!